Your free budget simulation tool
(in k € / year of EXTERNAL expenses) including Press, TV, Digital, PR, Influence, events, content creation… outside of the promotion / point of sale budget - if unknown, take between 10 and 25% of your turnover according to your sector
(in k € / year of EXTERNAL expenses). If no idea, put the same as 2021
(in k € / year of EXTERNAL expenses including tools, agencies, influencer remuneration ...)
Recommended Influence budget for 2022 0
Recommended target influence budget for 2024 0
Influence budget reminder 2021 0
Evolution 2022/2021 0
This result is essentially based on the targets you want to address. The more you want to reach 15-35 year olds and the more the influence must be significant because these populations no longer watch traditional media (press, TV, radio).
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